Tuesday, December 14, 2010

I think this is a really clever ad for a radio station. They play on the names of two very popular artists in terms of a crime scene. There are a number of these, but in this particular one, they use Britney Spears and Lady Gaga. Just the names together mean something different when read a different way. Britney spears Lady Gaga is different than Britney Spears, Lady Gaga. This ad shows the outcome of the first one.

I think it's clever that they are using this to convey that they play great music back to back. Since the names are back to back, this would be what could happen. Just a very clever ad campaign.

This ad made me laugh pretty hard. It's just so unexpected. Just from the initial look, you see that it's a magician doing a common "feat" performed during a magic show. You assume that even though it seems that there is nothing under the girl, you know there is. Then to put the glassex bottle down at the bottom, you realize that it is a glass piece that is cleaned with that bottle so you can't see it.

It lends the audience to believe that this cleaner gets the glass extremely clean, to the point that it doesn't seem like there is anything there, hence the magician and levitating girl.

This is a great ad. I really enjoyed it.

Dos Equis. This is probably one of the most popular ads right now. I think it has a lot to do with the extremely descriptive and creative script used in this. Every one of the things that the man does or did is so extremely funny and clever. It totally puts a spin on everything you expect. It goes totally against the grain on so many levels.

I think it is also interesting how the ad uses a strong, serious attitude to say these clever things when they could have gone a completely different route. The music in this ad is also very cool. It is very interesting as the man is.

I think it definitely creates a desire to drink this particular beer. Maybe that is just because of the ad and not because of the beer, but either way, it sells.

This ad is genius by Guiness. As most who have had a Guiness know, it takes a while for the foam in Guiness to go down. As a former bartender, I know it has something to do with the nitrogen they put into it when it's on tap...but anyway... Well, that means that when you order a Guiness, you know that it is going to take a couple minutes before it is served. You can't expect it to be out with the Miller Lite, Budweiser, or anything else....You have to be patient.

Through the reverse evolution in this advertisement, it conveys that waiting is worth it when it comes to Guiness. You may have to wait a while to get the beer, but you won't regret it.

I also like that the tadpole makes a "Yuck" noise when he tastes the water.

I think this is a great ad from VW. The grasshopper, which is always low to the ground, never has to worry about clearance of an oncoming vehicle, but this ad suggests that he does now because the Golf Sportline is "Closer to the Road." The expression on the grasshopper is priceless. He is legitimately worried that he is going to be taken out by the low-riding car.

Amazingly simplistic while also eye-catching. Volkswagen does it again with a very clever ad.
I found this advertisement online and I think it is very clever. The mustachios are the key feature in this advertisement that deals with one's perception of an image. On the left, the small mustache is accompanied by hair to which you can assume depicts the image of Hitler's hairstyle and mustache. On the right, there is a hat added and you can assume that it's Charlie Chaplin. The two are EXTREMELY percieved in very different lights, and this advertisement does a good job to show it. When people think of Hitler, they think negative thoughts, Chaplin brings thoughts of happiness.

This ad makes the reader believe that the only difference between the two is a hat. A simple hat. A hat can turn a brutish, savage person into a funny, endearing person that people admire. Quite a big difference.

The simplicity is nice in this ad and the analogy works really well.

I think this advertisement from Dulcolax is extremely clever and funny. It's extremely minimalistic in its execution with only the cork lying on the floor and the dulcolax pack in the bottom right.

It's a great analogy of cork=constipation. And the fact that the cork is lying on the floor means the bottle is open, liquid is flowing, etc....Now, not many people like the liquid flowing when it comes to defacating, but if they were badly constipated, it would be a welcome change.

Overall, the simplicity and analogy of this advertisement is genius. Very well done.