I think this is a really clever ad for a radio station. They play on the names of two very popular artists in terms of a crime scene. There are a number of these, but in this particular one, they use Britney Spears and Lady Gaga. Just the names together mean something different when read a different way. Britney spears Lady Gaga is different than Britney Spears, Lady Gaga. This ad shows the outcome of the first one.

I think it's clever that they are using this to convey that they play great music back to back. Since the names are back to back, this would be what could happen. Just a very clever ad campaign.